The Chief executive officer (CEO) is held accountable for overseeing the business processes. She also needs to engage in an active role in pushing for good performance in the company, conduct continuous market analysis, leadership skills and have the ability to make good decisions. In short, the CEO job is to meet the needs of employees, customers, investors and communities. Founder and Operations Manager – Rasyid The Operation Director is in-charge of day to day operation. Currently with five vending machines located in the CBD and town area, he has to ensure that the machines are working well, umbrellas are stocked, application has no glitches, maintenance of the umbrella. In addition, he must have good organising skills and be efficient in the production process. Sales and Marketing Director – Fitri The Sales & Marketing Director is responsible for Online marketing, promotions, publicity and advertisement. She must first know what customers want and then tailor our offerings to meet their needs. Also, she must know of all types of trend to attract people. In addition, she must be able to set sales target that are measurable, attainable but challenging and realistic. Lastly, she must ensure that user target is met. Public Relations Manager – Jia En The Public Relations Manager is in charge of creating and maintaining a favorable public image for their client by communicating programmes, accomplishments and points of view. Public relations managers are tasked with fielding media questions and pitching stories to the media, preparing media kits and organizing press conferences. In addition to writing press releases, they write speeches for organizational leaders, develop advertising and marketing communications material and prepare articles for corporate newsletters. Public relations managers also release information to counter negative publicity and handle crisis and emergency communications.Finance Manager – Zer Herng The Finance Manager is in charge of all financial related matters pertaining to the company. He must ensure that all salaries and payment are done on time and accurately. On top of that, he must have the ability to foster and cultivate business opportunities and partnership and create and assess financial statements.