Site Loader

Sreenath PadmanabhanDepartment of Management, KochiAmrita Vishwa [email protected]  Ms.Sandhya GDepartment of Management, KochiAmrita Vishwa VidyapeethamIndia                      [email protected] Abstract—Human beings have always had the desire and interest to know new places. TheWorld Tourism Organization defines Tourists as people who “Travel to and stayoutside their usual environment for more than twenty-four (24) hours and notmore than one consecutive year for leisure, business and other purposes notrelated to the exercise of an activity remunerated from within the pacevisited”.Over the pastyears, the tourism sector has developed and evolved significantly. Adventuretourism has emerged into one of the important subsector in the tourismindustry.The study is to explore the scopefor Adventure tourism in India. The study shall also try to find out thedifferent types of adventure tourism present in India and also the Involvementsof foreign and domestic tourists in it.This research is based on acombinations reviews from various articles and research papers.

The basicsource of the secondary data are national and international tourism literatures,facts and figures provided by the national and international organization andseveral research papers on adventure tourism.  Keywords—Adventure, Tourism, International & DomesticIntroduction Adventure tourism is a type ofniche tourism involving exploration or travel to remote or far-away areas,where the traveler should expect the unforeseen. Adventure tourism is swiftlygrowing in popularity as tourists seek uncommon holidays, different from thenormal beach vacations. Mountaineering expeditions,trekking, bungee jumping, sea surfing, sky diving, paragliding, parasailing,ballooning, rafting and rock climbing are regularly cited as an examples ofadventure tourism. Adventure travel is a type of tourism, involving explorationor travel with apparent and possible actual risk, and potentially necessitatingspecialized skills involving physical effort. It is not very clear howadventure tourism came into existence but the merchants are considered to bethe first adventure travelers. Adventure tourism can then be furthercategorized into Soft and hard Adventure. LITERATURE REVIEWReseachers havecharacterised tourism as a service product which is having a degreeof customerinteraction(Middleton & Clarke, 2001;Middleton, 1989; Middleton& Clarke, 2001; Middleton ,1989; Seaton&Bennet,Smith,1994Gunn,1988;Smith,1994; Kotler, Bowen & Makens ,1999; Levitt ,1981; Grönroos,1990; Kotler et al.

,1999; Zeithaml & Bitner, 1996; Liu and Yen, 2010; Coleet al., 2002; Kouthouris and Alexandris, 2005; Cole and Illum, 2006; Kang andJames, 2004 and Kvist and Klefsjö ,2006 ). Muller and Cleaver (2000) definedadventure tourism as “physically bracing, adrenalin-driven, somewhat risky,with moments of exhilaration punctuated by many opportunities to assess andreassess what has been done or accomplished” An essential component ofadventure tourism is travel to unusual, exotic, and remote wildernessdestinations (Kane & Tucker, 2004; Millington, Locke, & Locke, 2001).

AdventureTourism Market report (2010) has indicated about the adventure tourismactivities such as Mountaineering, Rock-climbing, Diving & Swimming, wateractivity, Trekking, Beach adventure, Natural beauty or Jungle& Wildlifeadventure, etc. It has been already expressed in adventure tourism orientedbooks by John Swarbrooke et al. (2003) and Ralf Buckley (2006). A “geotourism”study undertaken by National Geographic and TIA in 2002 suggests that adventureor “active” travel is 20% of the leisure travel market, between 16 million and20 million adult travelers.    need for the studyFor understandingthe scope for adventure tourism in India by considering the various adventure tourismactivities across the country and also knowing the impact of both internationaland domestic tourists’ .The study is to also know how these tourist foreseeadventure tourism in India and to conclude at the changes which might have animpact on the growth of adventure tourism in India. IMPACT OF TOURSIMON INDIAN ECONOMY As per the Indian government report, travel and tourism is the largest service industry in India. It is expected that the tourism sector contribution to the country’s gross domestic product (GDP) will grow at the rate of 7.

0% yearly in the period 2013-2024 and this number can be increased if the Adventure travel improved significantly because it will going to be major factor to increase the Foreign Tourist Arrivals (FTA) resulting in growth of overall economy.  Adventure sports are picking a great popularity in Indian market with its very own domestic travellers. According to ATOAI (Adventure Tour Operators Association of India) in the last five years the demand by Indian tourists for adventure sports has shown a 400% rise as compared to International tourists demand.   Different tourism in India Include Medical/Health Tourism, Spiritual Tourism, MICE Tourism, Adventure & Wild Life Tourism, Heritage & Culture Tourism, Cruise Tourism, Polo Tourism, Eco Tourism and ?Film Tourism.?  It is estimated that on average, 20 lakh people participate in adventure tourism in India.

However, the percentage of people from outside the country is around 10% and this represents a decline considering that around 2000, 60% of adventure tourists in India were from outside the country. One of the reasons the number of international tourists in this domain has reduced is the relatively less developed infrastructure, which makes it a seemingly dangerous option for them compared to other forms of tourism in India. This is one area that needs to be looked into if adventure tourism in India has to grow properly.   TYPES OF ADVENTURE TOURSIM IN INDIATrekking, Mountaineering, WaterRafting, Cycling, Motorbike tour, Mountain biking, Camping, Canoeing, Kayaking,Paragliding, Rock climbing, Yak Safari, Horse riding, Hiking, Wildlife, Jeepsafari, Skiing, Angling, House, Heii-skiing, Hot Air Ballooning, Camel safaris,Bungee jumping, Snorkelling Parasailing, Rafting, Artificial Rock climbing,Surfing, Scuba diving, Jet ski ride, kayaks, Paddle boats, Hang Gliding, Microlight flying, Water zorbing, Rappelling, Wind surfing, Artificial wallclimbing, Elephant safari etc.,  Estimated Adventure Tourist Visits in India Camping 341436 Trekking 547413 Wildlife/jeep 675521 Water Rafting 997040 Bungee Jumping 18374 Rock Climbing 28757 Artificial wall climbing 22561 Kayaking 30790 Motor bike tours 34844 House boat stays 57030 Paragliding 9777 Cycling 60975 Elephant/Camel/Hourse Yak safaris 73343 Parasailing 15490 Boat Safaris 232252       INTERNATIONAL TOURSIST ABOUTADVENTURE TOURSIM IN INDIA  Below table shows us the frequency of travel of both Domestic as well as foreign toursits in India   FREQUENCY OF TRAVEL NATIONALITY INDIAN FOREIGNER ONCE IN AN YEAR 43(14.

33%) 43(14.33%) TWICE IN AN YEAR 79(26.33%) 54(18%) ONCE IN 2 YEARS 28(9.33%) 52(17.33%) ONCE IN 5 YEARS 0 1(0.33%) TOTAL 150(50%) 150(50%)   DOMESTIC TOURIST ABOUT ADVENTURE TOURSIM IN INDIA.From the Mobiles phones are very flexible and can be utilized by criminals for their plans which is a way of mistreating the technology  Mobile phones have together increased the street crimes and the violation of ethical values which is the further way of misusing technology  Problems regarding ear and brain diseases due to overuse of these devices has been increased in the past decade FUTURE SCOPE OF ADVENTURETOURSIM IN INDIA There is high potential for adventuretourism development in India. India has all the Attributes and resources fordeveloping all types of adventure tourism activities.

·       ·  In India, in case of the highsafety requirement adventure activities that are performed, like parasailing,paragliding, sky diving, etc., the safety standards is that of as prescribed bythe central Government. There are no rules and regulations that are prescribedby the state governments and there is an absence of a regulatory body that willconduct time to time inspections of safety and security mechanisms in place. Inthe wake of the emerging popularity of adventure tourism, it is highly requiredthat a regulatory body be present to conduct standard checks regularly on thesafety and security arrangements of adventure tourism activities in all thestates and union territories. ·  There is a fine line in between vigorousdevelopment and practice of adventure tourism activities and destroying theecology and nature in the adventure tourism acticity destinations.

In somecases the lines get blurred and some rules and act of law prohibit the growthand sustenance of adventure tourism activities.

Post Author: admin


I'm Dora!

Would you like to get a custom essay? How about receiving a customized one?

Check it out