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This report is based on a
health promotion package which aims to promote mental health. It will explore
the choice of the topic, the target audience, the setting, resources, the
approach and model utilised and how the project will be evaluated. The report
will also give an analysis of the experience of working in a group using team role
and group formation theories.

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Topic, Target audience and

The topic for the health
promotion event is depression.  According
to PHE (2018), the
health of people in Wolverhampton is generally worse than the England average;
Wolverhampton is one of the 20% most deprived districts/unitary authorities in England
and about 31% (15,800) of children live in low-income families”.  As there are high levels of deprivation in
Wolverhampton and quite a high number of children living in low-income
families, the risk of developing depression is quite high for a lot of people;
this is because low socio-economic status is linked with a higher prevalence of depression. 
This is evident in a study which found that ”A lowering in material
standard of living between annual waves was associated with increases in
depressive symptoms and caseness of major depression; life circumstances also influenced depression” (Lorant et al., 2007).  With this information in mind, depression was
chosen as the topic for the health promotion package.




The chosen target audience
is young people because depression is increasingly becoming more prevalent in
young people due to a number of factors such as media, peer pressure and
education; therefore, it is essential to educate young people and raise their
awareness of depression so that they can have an understanding of what it is
and how they can access help from the healthcare system.  ”Nearly 80,000 children and
young people in the UK have severe depression, including 8,000 children younger
than ten. According to the charity Young Minds, more than half of all adults
with mental health problems were diagnosed in childhood” (Nursing
Standard).  Looking at this statement it
is clear that a lot of issues that can lead to depression occur at a young age
and that’s why it is important to provide people with information on depression
from a young age; that’s why the target audience for the health promotion is
young people.




if the health promotion event was undertaken in real life, it would take place
in educational institutions mainly secondary schools and sixth form colleges. Educational institutions are the ideal setting
for the health promotion event to take place because in schools it’s easier to
reach a large number of young people at the same time. Secondary schools, in
particular, are very suitable because the students are in a range of age
groups, therefore, the health promotion package will be able to reach students
of different ages from year 7 to year 11.

Aim and Objectives

The aim of the
health promotion package is to raise awareness of depression in the young
people of Wolverhampton. The objectives are to define the signs and symptoms of
depression, increase awareness of organisations available to help and to
encourage individuals to access help available to them.


The health promotion
package will be delivered using the educational approach and the behaviour
change approach.  The educational
approach aims to provide knowledge and information and to develop the necessary
skills so that people can make an informed choice about their health behaviour
(Naidoo & Wills, 2016). The advantage of using an educational approach is
that it enables people to gain the essential skills in order to set them up to
make better decisions regarding their health. The behaviour change approach, on
the other hand, focuses on encouraging individuals to adopt healthy behaviours,
which are seen as the way to improve health (Naidoo & Wills, 2016). This
approach acknowledges that decision making regarding health is complicated and unless a person is ready to take action, it is unlikely to be effective.
This approach is relevant to the health promotion package because depression is
a disorder that has a huge impact on the way a person behaves, therefore, this
is an effective approach in encouraging people with depression to adopt healthy





This health promotion
package will be using Prochaska and Diclemente’s stages of change model. This
model highlights how people move through a series of stages when modifying
behaviour. This is essential in explaining the stages a person who has
depression may go through from the point of diagnosis (Wills
and Naidoo, 2015).

Resources + Evaluation



for the resources, the health promotion package will include posters, leaflets,
questionnaires and free sweets/cupcakes in order to attract the audience. The
health promotion package will be presented in the form of posters. There will
be leaflets available, these are advantageous as the students will be able to
conveniently take the leaflets with them and can go over any information that
they might have missed during the health promotion event. Furthermore, as a
form of evaluation of the project, there will be a questionnaire at the beginning
of the presentation (See Appendix 1) in order to test what the students already
know about depression and another questionnaire at the end of the presentation
(See Appendix 2) in order to check how the students feel about the health
promotion package and if they have learnt anything from it. The results from
the questionnaires will highlight the level of effectiveness the health
promotion package had on the target audience and whether the aim and objectives
have been met. 

Questionnaires are the
chosen evaluation method because they are practical, easy to analyse and
anonymous. However, this method of evaluation does have some disadvantages;
questionnaires are impersonal and students may not be willing to answer the
questions and may skip some questions.


Group work analysis

The health promotion
package is to be presented in a group, therefore the group had to work together
to produce health promotion package. As the group was producing the health
promotion package, it went through a course of stages which caused it to
evolve. The most suitable group theory in describing the stages the group went
through is Tuckman’s model of group development; this theory has five stages.


The first stage of group
development is the forming stage; this stage is characterised by anxiety, at
this stage boundaries are tested, ground rules are set up and team members start
to analyse the criteria of the assigned task and how it will be carried out.
Second is the storming stage, during this stage there starts to be chaos and
conflict within the group, at this point some members may not be settled in
their roles, therefore, individual and group productivity is limited (Natvig and Stark, 2016).



In the third stage is norming; group cohesion develops
and new
group-generated norms are established and members accept participants and the
group as a whole. The fourth stage is the performing stage; roles are
functional, members understand and perform their roles effectively. Last is the
adjourning stage where the group disbands at the end of a project; they perform
a self-evaluation and review the outcomes of the project (Natvig
and Stark, 2016).

based on Tuckman’s
model, it seems that the participating group did not go through all the stages
as stated. The group did go through the forming stage and were able to set some
ground rules, however, the group did not experience the storming stage and went
straight to the norming stage and group cohesion was created instantly, as a
result, each member was settled into their role and the task was carried out


Furthermore, the Belbin
team roles are useful in describing the different roles each member in a group
could play. Belbin found that groups need the right mix
of people to be effective; his research identified 9 types of people in groups
(see figure 1).




Figure 1: The 9 Belbin team roles (Miller, 2018)





the team, there are three people and each of them played different roles
according to the Belbin team roles. One member fits in with the ‘team worker’
role, this means that they are co-operative, mild, perceptive and diplomatic;
however, this means that they can be indecisive when under pressure. The second
member of the group takes on the ‘implementer’ role; this means that they are disciplined,
reliable, conservative and efficient; however, they can be slow to respond to
new possibilities. Lastly, the third member of the group takes the ‘plant’ role
as they are creative and unorthodox; however, they might ignore incidentals,
and may be too preoccupied to communicate effectively (, 2018).


report has outlined the
choice of the topic chosen for the health promotion package, the target
audience, the setting, resources, the approach and model utilised and how the
project will be evaluated. It has also given an analysis of the experience of
working in a group using team role and group formation theories such as Belbin’s
team roles and Tuckman’s model of group development.


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